Trojan condoms are easily the most recognized, and according to CompaniesandMarkets Trojan dominates [US condom market share] with 69% of sales. (Source) No, you immature bastards, that is the actual, estimated market share percentage – calm yourselves. But could they do any better – after all, there is still 31% of the market potentially available for the taking from the likes of Durex, the next biggest player? Of course they could, and that’s likely what every Trojan senior executive has and should have been pushing for, but have they ever done an objective analysis on their own brand name – Trojan Condoms? The good news is that someone already has – hit the link below for the full brand name analysis (and a laugh).
Trojan Condoms = Brand Name Fail
